A clear sense of origin
Connect with producers so that products have a clear source and brand stories have a real starting point.
Every flavour
starts somewhere.
Get closer to the landscapes, the land and the producers behind food from the Qinghai–Tibet Plateau.
Good food deserves a wider world.
We introduce distinctive plateau foods to a wider world. From berries to grains, from ingredients to finished food ideas, Farmetra brings products, origins and partners into a language global buyers can work with.
Closer to Haixi, Qinghai
Origin is not a backdrop. It is part of the food.
Hengyuancui’s goji story is rooted in Haixi, Qinghai. Producer introductions and actual growing-base records help make origin more than a place name on a pack.
Meet our goji partner
What matters to us.
Respect for the ingredient
Pay attention to flavour, specification, processing and how the food will actually be used.
Thoughtful relationships
Understand the brand and buyer brief, and keep the conversation grounded in the product and its details.
Qinghai · A distinctive corner of the plateau
A place you can taste.
From Qaidam goji berries to cold-water rainbow trout. Explore a region with a distinctive food identity.
QINGHAI / GOJIGoji from Qaidam
Small berries. A strong sense of place.
Make origin part of your product story. Explore dried goji formats, packaging and food applications for your brand.
≈30,153 haGoji planted in Qinghai
≈13,333 haGreen Food / organic certified area*
Disclosed September 2025; converted from 452,300 / 200,000 mu. *Combined Green Food / organic category, not exclusively organic.
Explore goji berries →
QINGHAI / RAINBOW TROUTCold-water rainbow trout
Another side of plateau food.
Rainbow trout adds a seafood dimension to Qinghai’s food landscape. Start a conversation around product formats, cold-chain needs and destination requirements.
RMB 380m+Qinghai rainbow-trout exports, 2025
Regional industry spotlight, not a stock offer. Supplier availability and destination requirements need confirmation. Illustrative image.
Discuss your requirements →Regional figures & sources
Goji figures: Qinghai provincial disclosure, September 2025. “Green Food / organic” is the source’s combined category, not an exclusively organic-certified area. 15 mu = 1 hectare. Trout exports cover 2025. These are Qinghai regional statistics, not Farmetra or supplier capacity, certification or export results.
Qinghai Government · Regional agriculture (2025) ↗Qinghai press briefing · Foreign trade (January 2026) ↗Let’s make something good together.
For products, sourcing or a brand collaboration, we’d love to hear your ideas.